Anthony Chaves
Digital Marketing Director with 10+ years of experience building and optimizing websites, ecommerce platforms, landing pages, and digital experiences that drive measurable business growth. I specialize in combining strategy, design, marketing, and technical execution to create high-performing digital solutions focused on lead generation, user experience, and conversion optimization. Currently leading digital initiatives at Hello Nature, I manage a global WordPress multisite platform spanning multiple regions and languages while supporting SEO strategy, paid advertising campaigns, conversion-focused landing pages, and international marketing efforts. My experience includes WordPress, Shopify, WooCommerce, Google Ads, UX/UI optimization, analytics, ecommerce development, and AI-assisted creative workflows that improve efficiency and scalability.
In addition to digital marketing and web development, I have extensive experience building marketing automation systems, CRM integrations, form routing logic, and lead management workflows using platforms such as HubSpot, MailerLite, Gravity Forms, and Google Tag Manager. I have worked extensively with form mapping, regional lead routing, automation sequences, analytics tracking, and conversion-focused customer journeys across both B2B and B2C environments. My background also includes creating branded visual assets, product renderings, trade show mockups, and presentation materials that help businesses communicate ideas clearly and elevate their brand presence. From building scalable landing page systems to improving user journeys and campaign performance, I focus on creating digital experiences that are visually strong, technically reliable, and aligned with business goals. As a remote professional based in Florida, I bring a collaborative mindset, strong problem-solving skills, and a passion for continuous learning across digital marketing, automation, ecommerce, and emerging AI technologies.